"Let's Google it...."
Ah! The Verb To Google...
But how does your site get listed by Google in the first place?
And more important - how does it get near the top of the pile for the type of searches your prospects are entering?
Getting Google to index it is easy - basically, once your site is finished, you just tell Google about it - they have a simple form that you can fill in. But that is not all.
Just because you tell about your great new site Google, it doesn't mean that they're going to list it - at least not right away - and when they do, you need to use every possible method to make sure that Google list your site as high as possible, because almost nobody goes past page two.
There are a number of simple ways to give your site more Google-Appeal. We can go through these with you to make sure that you have the basics covered.
Then there are several less well-known techniques which will give your site that extra boost it might need to get a few places higher.
This may seem like the law of diminishing returns, and in some ways it is, but every notch you rise higher on the Google rankings will see your site get more clicks. And clicks are the first steps to sales. So the effort you put into your improved rankings is worth it in the end.
What the visitor does when she clicks onto your site depends on how good your copy writing is. And Kerensa Consulting can help you get this right too. Because it's a shame to attract the visitor, only to lose them at the first chance.